Fake Search Results and Advert Scams

The top results in a search are often adverts, and scammers buy adverts too.

Fake download pages and fake customer-service numbers are common examples.

Check the address before clicking, and look for the 'Ad' label.

Better still, type the real address, use a bookmark or open the real app.

The rule from the episode: top result? Check it's the real site.